MARKET RESEARCH THAT LEADS TO DECISIONS

Market research and market entry strategy in the European Union countries and the Western Balkans based on facts for SMEs

Why is market research the first step for SMEs when exporting?

Entering a foreign market is always a risk.
The question is not whether there is uncertainty in it – but how much you know about it in advance!

Many companies fail because:

   He decides based on feeling,

   Underestimates competition or pricing pressure,

   It does not foresee the true magnitude of demand,

   You are choosing the wrong entry channel.

We help you avoid making blind decisions!

The process of market research – step by step!

Brief and framing
Product, target market, export goals, available data.

Market research and validation
Competitor analysis, prices, channels, demand – interpreted along business logic.

Results and decision workshop
We hand over the material, go through it, and state the recommended direction for entering the market.

Who we are, what we do

Market research and export decision preparation IN 2–4 WEEKS! BTH Consulting Ltd. helps Hungarian businesses to: make decisions before entering the foreign market. We are not guessing. – our marker research is based on market data, competitor analysis and local experiences, which opportunities await you abroad.   This way, international expansion will not be a risk, but a conscious strategy!

Market research and target market analysis in the European Union countries and the Western Balkans

Mapping competitors, trends and consumer needs

Suggestions for developing a market entry strategy

Supplier matchmaking

What do you get at the end of a market research project?

Market research target market analysis

Recommendations for market entry strategy

What do you get at the end of a market research project?

As an end result you are not receiving a general market research report, you are receiving EXPORT ANALYSIS FOR MANAGEMENT DECISION MAKERS Specifically:
  Target market analysis and demand picture (is there a market, for whom, under what conditions),
   Narrowed down the competitive map (not 200 companies, but the relevant 10–20)
   Price picture in multiple sales channels
   Proposal for a way to enter the market (partner, distributor, direct B2B, online)
  A risk list – not just with the problems, but with treatment directions.

Who is SME market research for?

SME EXPORT MARKET DECISION PREPARATION It is intended for companies that are thinking about exporting but do not want to make decisions based on emotion.
It is suitable for you, if:
  You are thinking about exporting, but you don’t want to take a blind step.
   A new country or new market is on the agenda
   You need to make a decision, not collect material.
  SME or company in growth phase
We often work with SMEs, both in the B2B and B2C areas, where a bad decision is not an attempt, but a cost.

About us in brief - Why BTH market research?

 We have experience from multiple industries and multiple markets.
 We are not study writers, but business-minded consultants..
Market research is not done for its own sake: the aim, is based on the results a REAL EXPORT OPPORTUNITY and GROWTH
If after the market research there is potential in moving forward we provide contact building, partner search and sales support for market entry.

SMEs and growing companies who chose us.

Become one of our satisfied clients today!

Copyright © 2025 BTH Tanácsadó Kft. All rights reserved. Privacy statement.